The 6 Guiding Principles of Millenasia

Millenasia is a different kind of media company, targeted towards millennials in Asia. Society is constantly evolving, with technology and behavior changing by the day. Our marketing principles drive our key differentiation.

We’re a different kind of media company that pivots with the times. Young people has changed, society has changed, technology has changed. So what kind of marketing do you need to do now?

1. We’re in an age of curation and engagement.

2. We know the tenants of storytelling, and engaging viewers at the highest level.

3. We’re a borderless company. We translate global experience into local strategy.

4. We are comprised of a data core.

5. We use cutting edge technology to drive storytelling: immersive, collaborative, interactive.

6. Fandom is the answer. We nurture, amplify and grow fandoms.